A launch-week bank of clips for an AI model that builds designs layer by layer, made to make people try it.
“AI made everything better except design.” Ask for new layouts, pick one, keep editing.
Most AI design tools give you one flat image. Vyb builds a real design in layers, so the photo, logo and headline all stay editable. Every clip had to make that difference obvious in a few seconds, in the feed.
The goal was a bank of clips for launch week on X and LinkedIn — each one showing a single capability or use case, cleanly and quickly, so people think “I want to try that.”
Each clip shows a single capability or use case, so the takeaway lands in one viewing.
The design assembles element by element on screen, so “editable layers” is something you see, not a claim.
15 main edits plus 15 quick variants with new hooks, so the team could test what lands during launch week.